Coca-Cola Aims for 'Water Neutrality'
Business for Social Responsibility (BSR) released last week a report detailing the evolution of The Coca-Cola Co.'s water management strategy. Read More
Ford, Boeing, Apple Included in 'The Toxic Ten'
Portfolio magazine makes its own list of the top ten most toxic U.S. corporations, judging them on pollution, greenhouse gas emissions and the contents of their products. Read More
SC Johnson Launches Greenlist Product Labels
The Greenlist logo, which will adorn product labels beginning this month, is based on a patented process that rates 95 percent of the raw materials used in SC Johnson's products. Greenlist products contain fewer volatile organic compounds. Read More
BT- and Cisco-Sponsored Paper Says Sustainability Breeds Innovation and Profitability
A New Mindset for Corporate Sustainability emphasizes that a focus on sustainability leads to innovative activities as well as commercial success. Read More
Clorox and Sierra Club Announce Branding Partnership
The Clorox Company has formed a partnership with the Sierra Club as part of the company's launch of Green Works, a new line of natural cleaning products made from plant-based ingredients. Read More
Canon Unveils 'Generation Green' Brand
The new brand and campaign launched Monday will encompass all of its environmentally-focused products and initiatives. Read More
Marketing Firm Announces Greenwashing Index
EnviroMedia plans to rank the best and worst examples of green marketing in a new index next month. The announcement coincides with a survey the company conducted, which found that most delegates at the U.N. Climate Conference believe greenwashing is taking place. Read More
Alcoa Facility Expansion Will Boost Recycling Capacity by 50 Percent
The company's $22 million project to expand its can reclamation facility in Knoxville will make it possible to recycle as many as 21 billion aluminum cans per year when the facility opens. Read More
BASF Ranked Best European Company for Sustainability Messaging
According to a survey by Dutch internet consultancy Jungle Rating, BASF has done the best job of making its sustainability practices easily accessible and easy to understand; other top-ranking companies include BHP Billiton, Centrica, Novo Nordisk and BP. Read More
Hair and Mushrooms: The Next Big Thing for Oil Spill Cleanup?
An unlikely tool has emerged to help hundreds of volunteers soak up globules of bunker oil spilled from a cargo ship that hit the Bay Bridge earlier this month. Read More