Integration: Critical Link for Corporate Citizenship; Strategies and Stories from Eight Companies

This research report highlights the real experiences at eight companies as they worked to initiate and build momentum, catalyze change, and develop strategies to integrate corporate citizenship efforts to maximize effectiveness and impact. It is based on two and a half years of working with mid- to senior-level managers in eight companies to explore how they worked to advance corporate citizenship in their organizations. The companies involved are AMD, Abbott, Agilent Technologies, JPMorgan Chase, Levi Strauss & Co., Petro-Canada, Unocal Corporation, and Verizon Communications.