Resource
Waste & Opportunity: U.S. Beverage Container Recycling Scorecard and Report, 2008
Non-profit As You Sow scores 23 U.S. beverage companies in four areas: source reduction, recycled content, recovery and recycling, and transparency.
Sixteen of the 23 companies failed the scorecard, put those that did pass represent a large portion of the U.S. drinks market. Those at the top of the list still have a lot of work to do to bring their scores up.
As You Sow weighs a number of factors in scoring the companies, and to get and A or B (which none did) companies need to have a holistic approach to recycling in place, with clear goals, actual results, public support for recovery programs and clear communication about what they’re doing.