About the session

What’s covered

Has your company considered refurbishment and remanufacturing only to back away because of the potential to “cannibalize” new product sales? Have you been designing products for repair, remanufacture and recycling only to lose touch with them immediately after the first sale?

Many companies struggle to balance sustainability initiatives with traditional revenue models, fearing that refurbishment and remanufacturing might undermine new product sales. Join industry experts for a dynamic discussion on how customer relationships, circular economy principles, and remanufacturing can actually drive business growth. This panel will explore innovative strategies in product design, reverse logistics, and client-driven supply chains, offering insights on how to reshape business models for a more sustainable and profitable future.

Location Bluebird 2B-C, Colorado Convention Center

Session type Breakout

Tracks Business Evolution/ Material & Product Innovation