About the session

What’s covered

There are many news stories circulating about data centers – and how their high demand for power might leave people in the dark, drive up monthly utility bills or both. But data centers also open the opportunity to leverage the benefits of AI, create jobs and maintain a global position as a technology leader. How can companies engage with these mounting concerns, and provide more accurate messaging on this hot topic? We will dig into our latest insights about consumer expectations of energy, climate and technology, and share lessons learned from energy-related reputation management issues in the past, and how to apply them to a proactive communications approach for both the technology and utility industries today and in the future.

This session is sponsored by ERM. Sponsored breakouts are sponsor-created and hosted sessions, created independently by the sponsor with minimal input from Trellis. Please note that attendee contact information will be shared with the sponsoring company.

Location Meeting Room 210B, Convention Center

Session type Breakout

Tracks Buildings/ Energy

Topics Buildings/ Energy/ Resilience