Francesca Edralin

Selected as a GreenBiz 25 Emerging Leader, Francesca Edralin is a Consumer Engagement Associate Specialist at WWF, the world’s largest conservation organization. In this role, she partners with leading companies in consumer-facing sectors to develop campaigns that drive consumer education, fundraising, and behavior change. As an unwavering DEIJ champion, a core question that guides her work is: how can brands champion an accessible environmental movement that is intentionally inclusive of their diverse consumer bases? An alumni of WWF’s Building Relationships, Inclusivity, Diversity, Growth, and Excellence (BRIDGE) program, Francesca also leads initiatives that promote youth empowerment and DEIJ at WWF and currently chairs the Early Conservationist Network, WWF’s employee resource group for rising environmental professionals. Francesca obtained her B.A. in International Affairs (International Environmental Studies) from the George Washington University and comes from a background in both corporate sustainability and environmental communications.