Communications
COP30: Global majority calls for government to push bold climate action
Latin American countries show the strongest support for ambitious climate targets. Read More
Companies need a new way to measure impact. ‘Spheres of Influence’ offers one possibility
Can a new measurement of influence keep from becoming greenwash? Read More
Advertising watchdog calls out PlantPaper’s dirty talk
The National Advertising Division ruled the bamboo TP brand’s viral ads went too far in trashing competitors’ products, underscoring the risks of "clean" and "toxic" claims. Read More
Green transition momentum strongest in Global South
People in this region are more willing to make personal sacrifices for a sustainable future. Read More
No costly sacrifices: consumers want ‘easy’ sustainability actions
Paying higher taxes for the green transition is least preferable. Read More
Renegade brands sell ‘clean’ toilet paper with audacious ads
Spots playing on health fears mark a shift in sustainability messaging towards literal potty humor. Read More
Nearly 50 percent of people expect climate change to harm their health within 5 years
Personal health is a powerful entry point for renewed climate engagement. Read More
How emotions shape climate action around the world
Tailored communication to meet people where they are is key to driving environmental action. Read More
Gen Z calls for systemic change
A global survey shows the younger generation is concerned about corruption, economic insecurity and governance failures. Read More
Why it’s time to find a new term for ‘carbon neutral’
Higher standards of integrity and transparency have contributed to the decline of 2006's Word of the Year. Read More
