Communications
2 top drivers of corporate sustainability, according to leaders
Long live making sustainability central to business. Read More
ESG reporting needs a refresh. Here’s how to fix it
New research shows up to 95 percent of reporting metrics focus on outputs rather than outcomes. Read More
4 ways to use AI to build stronger ESG reports
Companies can move beyond fragmented reports to tell engaging, data-centered stories. Read More
As COP30 closes, climate, conflict and poverty dominate public concern
These three global challenges are deeply interconnected. Read More
COP30: Global majority calls for government to push bold climate action
Latin American countries show the strongest support for ambitious climate targets. Read More
Companies need a new way to measure impact. ‘Spheres of Influence’ offers one possibility
Can a new measurement of influence keep from becoming greenwash? Read More
Advertising watchdog calls out PlantPaper’s dirty talk
The National Advertising Division ruled the bamboo TP brand’s viral ads went too far in trashing competitors’ products, underscoring the risks of "clean" and "toxic" claims. Read More
Green transition momentum strongest in Global South
People in this region are more willing to make personal sacrifices for a sustainable future. Read More
No costly sacrifices: consumers want ‘easy’ sustainability actions
Paying higher taxes for the green transition is least preferable. Read More
Renegade brands sell ‘clean’ toilet paper with audacious ads
Spots playing on health fears mark a shift in sustainability messaging towards literal potty humor. Read More
