Companies Develop Green Products to Differentiate and Lead: Survey

New research from Forrester looks at environmentally and socially responsible products and services, asking consumer product strategists what factors - both inside and outside of companies - are driving greener products. Read More

New Race Car Made of Potatoes, Carrots and Powered by Chocolate

The WorldFirst racecar, developed at the University of Warwick's Innovative Manufacturing Research Centre, claims to be the world's first Formula 3 race car manufactured from sustainable and renewable materials. Read More

Animal Fat-Based G-Oil Named Official Motor Oil For American Le Mans Series

Green Earth Technologies' G-Oil, which is based on animal fat instead of petrochemicals, will be used in all of the safety trucks for the American Le Mans Series, and was recently certified as meeting the same standards as typical engine oils. Read More

Billboards Switch From Paper and Paste to Recyclable Plastic

Although using plastic poster billboards instead of paper might not seem like a greener move, the new plastic posters in use are more recyclable, weigh less and last longer. Read More

Hippo Sweat Could Lead to Better Sun Protection

A secretion that protects hippos from the sun also keeps insects and microorganisms away, and could be an inspiration for multi-purpose sunblocks. Read More

Happy Baby Puffs Launches in Obsolete Packaging

Happy Family's new baby food snacks are sold in containers leftover from when Method switched its cleaning wipes packaging. Read More

Canada to Ban Four Chemicals from Cosmetics

As part of its ongoing review of chemicals, Canada plans to ban the use of four substances from cosmetics. The government will further investigate some of the substances and possibly ban them from other products. Read More

Genencor Delivers First BioIsoprene Shipment to Goodyear

Genecor's BioIsoprene is a bio-based version of isoprene, a chemical used to produce rubber that is typically is derived from petrochemicals. Read More

Patagonia's Clothing Recycling Program: Lessons Learned, Challenges Ahead

Almost four years after the launch of its Common Threads Garment Recycling Program, Patagonia details the progress it's made, and the obstacles it faces, in making all of its products recyclable. Read More

Kellogg's Reshapes Cereal Boxes, Cuts Materials

Kellogg's is testing out redesigned cereal boxes that are shorter and deeper than common boxes, and that come with less packaging. Read More