Latest Articles
Getty Images Study Finds Polar Bears, Melting Ice Make for Bad Ads
Firms seeking to advertise their green credentials should shun generic images associated with climate change such as polar bears and melting ice floes, according to a major new survey by Getty Images. Read More
Selling Sustainability
Sustainability champions who underestimate the human factor can never facilitate genuine change in their organizations. If you learn how to sell people on your green idea, you'll make your company more competitive and create a cleaner world at the same time. Read More
Secondary Packaging — A Silent Threat to the Environment
While direct contact, retail and primary packaging has been receiving all of the attention and well deserved scrutiny of the world, secondary packaging, without much attention at all, has been quietly filling our landfills. Read More
Dell's New Rules in Leadership for Business and the Environment
Dell is now using its direct model in new ways to showcase the company's environmental commitment, which it has identified as a key strategy for future growth. Read More
Using Water Management Strategies to Boost the Triple Bottom Line
Smart water management can be a simple improvement to facilities, but one that can help real estate portfolio owners achieve LEED certification, protect and improve property value by eliminating water-related property destruction and liabilities, save costs and improve the environment. Read More
Heineken Makes Sustainability a Natural Fit
In this case study of the global brewer and beverage-maker, Heineken shows how it has been able to set ambitious targets and achieve significant results on improving its environmental performance while boosting its triple bottom line. Read More
The Dangerous Rise of Carbon Fundamentalism
A recent string of harsh public statements and policy proposals addressing climate change -- including, but not limited to, the comparison of climate change deniers to Hitler -- does show just how widely accepted global warming has become. Although vehement public acceptance moves us closer to action, it may also serve to stifle productive dialogue on possible solutions or strategies on the crisis. Read More
SC Johnson Launches Greenlist Product Labels
The Greenlist logo, which will adorn product labels beginning this month, is based on a patented process that rates 95 percent of the raw materials used in SC Johnson's products. Greenlist products contain fewer volatile organic compounds. Read More
BT- and Cisco-Sponsored Paper Says Sustainability Breeds Innovation and Profitability
A New Mindset for Corporate Sustainability emphasizes that a focus on sustainability leads to innovative activities as well as commercial success. Read More
LEED Innovation & Design Credit Catalog Now Online
The catalog contains a listing of proven green building strategies that have been successful on previous LEED-certified projects. Read More