Innovation

Taking the pulse of environmental sustainability in the North American pulp and paper industry. Read More

The VP of sustainability at the consumer-goods giant talks about the power of collaboration, the difficulty of changing individuals' behavior, and why Americans in the shower is one of the biggest environmental hurdles Unilever faces. Read More

For those who have read recent articles about the fall in sales of green products and the supposed demise of green marketing, I offer another view: I see an opportunity. Read More

Kraft plans to manufacture its famous foods using less water, energy and packaging, the company announced last week. Its European coffee brands have also committed to 100 percent sustainably sourced coffee by 2015. Read More

There's plenty of hard work to do on the journey from here to sustainability. Dilly-dallying with green marketing come-ons is a distraction. Here are five reasons we should declare defeat. Read More

Want to sell more green products? Be creative and bring prices down. Read More

Clorox's green brands aren't giving it the profit boosts they used to. Read More

Chalkboard signs add a hint of green to Chili's locations.   Read More

With this week's news of seven major companies dropping their support for the Sustainable Forestry Initiative, a war of words has heated up between SFI and the Forest Stewardship Council, the other wood products certification on the market. Read More

The city would continue its environmental initiatives by forbidding phone-book distributors from delivering the Yellow Pages without obtaining prior consent from homes and businesses. Read More