Strategy

Unilever unveiled its 2020 sustainability plan yesterday, and no one can accuse the company of playing small ball. Unilever's Sustainable Living Plan will attempt to do something that will be incredibly hard to achieve: growing a company's sales without growing its environmental footprint. Read More

On the heels of similar long-term targets set by rival Procter & Gamble, the consumer products company aims to double sales while cutting the water, waste and carbon impacts of its products -- and its customers' use of those products -- by 2020. Read More

In a bid to cut air pollution, the City of London began spraying a "dust suppressant" today that acts as an adhesive to paste particulate matter to the streets instead of re-circulating in the air. Read More

One area that is all too often overlooked in corporate sustainability plans is green procurement -- a move that, if done right, can raise the environmental performance of an entire industry. Read More

Interface's Ray Anderson asks, "Is there still a need for the Interfaces of the world now that some of the world's biggest firms are also climbing toward the summit?" Read More

Although improving energy efficiency can be as simple as gathering low-hanging fruit, smart companies will take efficiency projects far beyond the usual suspects. Read More

When the coffee giant announced its goal to get all of its new stores LEED-certified starting this year, it was the culmination of an effort to address its biggest environmental impacts. Read More

This third report from TerraChoice finds that, while there has been some improvement since last year, 95 percent of consumer products making green claims are still guilty of at least one of seven sins of greenwashing. Read More

As many as 4.5 percent of consumer products can truthfully make green claims -- up from just 2 percent in 2009 -- according to TerraChoice's latest 'Sins of Greenwashing' report. Surprisingly, big box stores may be the best place to shop for green goods. Read More

Seeking superlative green building recognition, the owners of TAIPEI 101 are shooting for platinum certification under the U.S. Green Building Council's Leadership in Energy and Environmental Design standards for an existing building.   Read More