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Michael Jordan's "green" sneaker
When you think pollution, you think coal plants, big SUVs, maybe chemical fertilizers-not sneakers. Read More
U.S. Biodegradable Plastics Market
This report overviews the state of biodegradable plastics in the U.S., looking at types of biodegradable plastics, current and expected demands, uses and industry players. Read More
A Look Back at Green Marketing in 2007
In retrospect, 2007 may be viewed as the year of the great awakening in the US regarding climate change. The mass media gets much credit for helping to foster awareness for the issue through film (eg, The Inconvenient Truth), broadcast (eg, Planet Earth), online content (eg, Live Earth) and star power (eg, Leonardo DiCaprio). Read More
Bush's Green Energy Man
I wonder if Andy Karsner, who is the assistant secretary of energy for energy efficiency and renewable energy, sometimes feels like a fish out of water. Read More
The Paper Consumer’s Guide to Climate Change
This report from Metafore shows how paper users can make better choices to cut paper-related emissions. Read More
Introducing . . . The Eco-Friendly Cigarette?
What would you say if I introduced you to an environmentally friendly cigarette - one made of organically grown tobacco, with organic cotton filters, rolled in eco-friendly paper, all manufactured with renewable energy, with a portion of proceeds going to environmental charities? Read More
Marketing Firm Announces Greenwashing Index
EnviroMedia plans to rank the best and worst examples of green marketing in a new index next month. The announcement coincides with a survey the company conducted, which found that most delegates at the U.N. Climate Conference believe greenwashing is taking place. Read More
Computer Recycling
Perplexed over the growing cache of unwanted computers at your company? Read this GreenBiz Essential to understand why reuse can benefit companies, their communities, and the environment. Then get started clearing out those storage rooms! Read More
Green Marketing on Social Networks
Participation in social networks continues to grow seemingly without bounds as more people seek to connect, share and collaborate with likeminded individuals online. Today, hundreds of millions of online users have already signed up, with an increasing number belonging to more than one network. Read More
Understanding the Renewable Power Options for Your Business
This issue brief from Business for Social Responsibility and GreenBiz.com gives an introduction to the importance of and options for using renewable power to operate businesses in the U.S., answering the main questions and outlining the benefits. Read More