Daniel Aronson
Daniel Aronson is the founder of Valutus, which focuses on two things: Quantifying the ROI of sustainability and increasing it. As an advisor, Daniel has helped companies quantify over $2 billion in sustainability-driven
business value. He is also the author of the book The Value of Values (MIT Press) and the originator of the term “submerged value.” Daniel has guest lectured at Harvard Business School and MIT Sloan’s Sustainability Lab,
and he is an Executive in Residence at the New York University business school. He holds an MBA from the MIT Sloan School of Management, and a BA with High Honors from UC Berkeley.
Sustainability pays a credibility tax. Some of it is self-imposed
Sustainability isn’t seen like other parts of the business. But there are things you can do, starting with not making it worse. Read More
4 ways for CSOs to build leverage
Sustainability teams typically have a fraction of the budgets for marketing or R&D. So how can they achieve their goals? Read More
To boost sustainability innovation, try a strategy of scarcity
Constraints, when handled well, can make your team more creative. Read More
How sustainability leaders can get ahead in 2026
Don't try to be everything to everyone. Read More
