Google now lets marketers measure emissions from online ads
A new calculator will help ad agencies track emissions from digital marketing activities on a client-by-client basis — both on its platform and others. Read More
Natural gas is making a comeback. Here’s what to do about it
Demand from data centers, AI and cryptocurrency is fueling the fastest growth in U.S. natural gas capacity in decades. Read More
Sustainability pros join jobless ranks as ESG priorities shift
Southwest and S&P Global among companies downsizing teams focused on corporate responsibility, ESG or sustainability initiatives. Read More
What Starbucks, KFC and others learned from testing reusable cups
Consumers are generally on board, but price and ease of return matter. Read More
How Starbucks’ former CSO won internal support for his climate agenda
Michael Kobori used relationships, innovation and persistence to change the coffee giant's culture. Read More
$1B investment gets IKEA closer to being ‘fully circular’ by 2030
The retailer's venture capital arm backs three recyclers and a software firm. Read More
Zendesk layoffs include director of sustainability
Shengyuan Su joined Zendesk in May 2022 after five years as a sustainability manager at Salesforce. Read More
Apple lawsuit highlights the perils of making carbon neutral claims
Consumers allege that Apple’s marketing of its smartwatches is deceptive. Read More
Hard-earned lessons from L’Oreal’s chief of U.S. sustainability
The cosmetics giant leaves few aspects of its business unexamined on the way to eco-designing 100 percent of its products by 2030. Read More
How Philips is working with hospitals to cut medical equipment emissions
The Dutch healthcare technology company is collaborating with customers to redesign products and processes. Read More