Nicole Rycroft

Founder and Executive Director
Canopy

Nicole Rycroft is the founder and executive director of Canopy, an award-winning, not-for-profit environmental organization dedicated to protecting the world’s forests, species and climate. Canopy collaborates with more than 1,000 companies to develop innovative solutions, make their supply chains more sustainable, and to help protect our world’s remaining Ancient and Endangered Forests. With a drive and passion for harnessing corporate power, Nicole has dedicated the last 27 years to Canopy’s growing success.

Circular Economy Food & Agriculture

Next-gen fiber solutions emerge as forest supplies tighten

Forward-looking supply chains create economic opportunity in rural and agricultural communities, reduce air pollution and relieve sourcing pressure on forests. Read More

By Nicole Rycroft
Wheat straw
Supply Chain

The $78 billion opportunity redefining fashion’s supply chain

Next-gen textiles can help companies reduce sourcing risk and build resiliency. Read More

By Nicole Rycroft
Food & Agriculture Nature

The food industry needs to step up on protecting forests

Food companies are starting to make investments into more sustainable practices but there is still a long way to go. Read More

By Nicole Rycroft
Supply Chain

How H&M, Marks & Spencer and Zara are fashioning change

Nonprofit canopy's founder shares 5 lessons to accelerate sustainability on fabric and forests. Read More

By Nicole Rycroft
Lyocell and wool felting