Innovation

Using feelings to guide purchasing is a surprisingly rapid and consistently more effective to rely on the gut than on the gray matter when shopping. Read More

For all the sound and fury over deceptive, disingenuous corporations seeking to falsely create a green image, the biggest offenders of greenwash aren't companies, politicians, the mainstream media or environmental groups. Read More

In this exclusive interview, eBay CEO John Donahoe talks about sustainable commerce, the importance of authenticity, his buzz on Bloom fuel cells, and helping his mother clean out her closets. Read More

It's that time of year again, when a number of companies try to persuade us that, in honor of Earth Day, we can shop our way to a cleaner, greener planet. Read More

For the second year in a row, Nalgene is ranking the country's 25 biggest cities on just how wasteful they are. The results may surprise you. Read More

Feelings of guilt and concern are on the rise about the use of paper and its alleged impact on the fate of trees and the environment. But are these feelings justified? Read More

HP is announcing new additions to its LaserJet Pro line of small, powerful printers, and GreenBiz.com is offering three printers as prizes in a new contest for its readers. Read More

The author of the 1990 book "The Green Consumer" (and the founder of GreenBiz.com) looks back at 20 years of green consumerism and ponders whether the whole exercise is a distraction. Read More

The University of Wisconsin is using Century Gothic instead of Arial for its email system; the school says the move will save 30 percent on printer ink. Read More

Even if you're conscientious about the three R's when it comes to packaging, odds are your vendors are still shipping you excess materials. These three steps can help you ship smarter and greener. Read More